1880s Advertising Trade Card Ayer's Cherry Pectoral Medicine w/ Woman in Field

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Auction Wizard 2000 Listing Template - AW2KLOT#:15521
1880s Advertising Trade Card Ayer's Cherry Pectoral Medicine w/ Woman in Field
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This is a fun advertising trade card from the late 1800s era. For Ayer's Cherry Pectoral Medicine that cures Colds, Coughs and other diseases. Front has image of a woman walking in a field with a basket of flowers. Back side talks about the medicine. Made by the Dr. J.C. Ayer & Company in Lowell, Mass. Here is a great article on the Doctor and the Company. His company became very successful and he became a weathly man from his medicines. I have a few more Ayer's card so make sure to check my Trade Card auctions! Measures 2 1/2 x 4 1/2 inches. Looks like it was slightly trimmed around the edges. Has some slight old glue marks here and there. No tears, no folds.
09/2013
Brief History of Trade Cards  by  Ben Crane
Over a century ago, during the Victorian era, one of the favorite pastimes was collecting small, illustrated advertising cards that we now call trade cards. These trade cards evolved from cards of the late 1700s used by tradesmen to advertise their services. Although examples from the early 1800s exist, it was not until the spread of color lithography in the 1870s that trade cards became plentiful.
By the 1880s, trade cards had become a major way of advertising America's products and services, and a trip to the store usually brought back some of these attractive, brightly-colored cards to be pasted into a scrapbook.
Some of the products most heavily advertised by trade cards were in the categories of: medicine, food, tobacco, clothing, household, sewing, stoves, and farm.
The popularity of trade cards peaked around 1890, and then almost completely faded by the early 1900s when other forms of advertising in color, such as magazines, became more cost effective.
Although trade card collecting began over 100 years ago, today's strong interest in trade cards began relatively recently. Trade cards that were bought for ten cents thirty years ago frequently bring ten dollars or more in today's market--and some have even sold for over a thousand dollars.